About

At ten, my stepfather and grandfather sat me down at a computer and taught me to program. By thirteen I had my own Linux server running Slackware; at sixteen I’d sold my first website, an online store. I’ve been in web development ever since.

Home today is Kópavogur, just south of Reykjavík, and the work is mostly Ruby on Rails, a tool I’ve leaned on since 2009.

What I do

Since 2007 I’ve built software for fish auctions: live bidding, invoicing, ERP integrations, and all the small things that make a real auction floor run. The work covers everything from boats to buyers and the systems that connect them, first in Iceland and more recently across Europe.

These days I’m a Software Architect on auction-platform systems. From summer 2026 onward I’ll be going independent, taking on Rails projects where the domain is interesting and the team wants someone who’s already made the mistakes and learned from them.

Background

Three decades of programming, mostly self-taught at the start. Twenty years in a single peculiar industry. Along the way I founded Filma.is, the first Icelandic web-based streaming service (2008, acquired 2014), and co-founded an auction-technology company in 2021.

I’m properly full-stack: frontend, Rails, databases, and the infrastructure underneath. The last bit covers Kubernetes, VMware vSphere, networking, server setup, and ops. Happiest in the data model and the boring middle, but I’ve shipped and operated plenty of the rest.

Day to day I live in Neovim and Zsh, with a lot of Git.

Off the keyboard

Married, two kids. Music, books, the North Atlantic. Not really on social media; email is the best way to reach me.